Released on: September 10, 2008, 9:31 am

Press Release Author: Christina Anderson

Industry: Real Estate

Press Release Summary: IDX Broker uses its custom IDX solution to speed up the real
estate search, saving both realtors and consumers time.

Press Release Body: EUGENE, ORE. – IDX, Inc. welcomes Deborah Beacham with Premier
Properties of SW Florida to the network of real estate professionals choosing to
integrated customized IDX Broker software onto their real estate website. Operating
out of Sarasota, Fla., Beacham’s elite clientele are now able to browse thousands of
listings from the Sarasota MLS (Sarasota) using innovative IDX search tools and
functions. The addition of this customized search function will offer Beacham’s
clients a more personalized and intimate property search experience by allowing them
to specify their criteria in great detail.

Clients browsing Beacham’s site now have access to a basic, advanced, map, address,
and listing ID search, each providing a different way to search properties on
Sarasota. The most comprehensive of these searches is the advanced search and
offers the option of selecting amenities like scenery, flooring, inclusions, and
home style. Clients are also privy to a multitude of IDX search tools including an
extensive easy to access photo gallery and links to contact the agent requesting
more information, schedule a showing, print off a flyer, view the property on a map,
or take a virtual tour.

IDX Broker software also makes it easier for Beacham to maintain new leads on her
website through an administrative log in where she has access to client contact
information and can view her clients saved search criteria. A detailed site traffic
report on the dashboard displays the number of times the site is visited per day
along with which pages of the site are being viewed most frequently. All of the
tools in this custom IDX solution help Beacham to run her business more efficiently
and have more time to interact with her clients face-to-face, providing a truly
personalized experience.


About Deborah Beacham
“Deborah attributes her success as a top producer in the luxury real estate market
to her extensive sales and marketing background, her involvement in building and
restoring luxury houses, her tenacious attention to details that lead to successful
negotiations, and her friendly personality that puts her clients at ease. Her
creative marketing brochure garnered silver ADDYS in 2006 and 2007. Deborah was
featured on the cover of the May/June 2006 issue of Real Estate Executive and was
profiled in the issue as one of Sarasota’s top Realtors. She is a two-year recipient
of the coveted “Five Star Best in Client Satisfaction Award,” (2006, 2008) based on
integrity, customer service, market knowledge, communication, closing preparation,
negotiation skills, marketing of the home, and overall satisfaction. Deborah was
selected as Agent of the Month in the March 2007 issue of Broker Agent News where
she was featured as “Selling the Upper Bracket.” She writes and publishes her
semi-annual “Sarasota County Luxury Market Real Estate Report,” which analyzes
trends in the $2 million and above residential market, a publication that has become
a bell weather for predicting future markets. Prior to joining Premier Properties of
Southwest Florida, Deborah was a top producer at Coldwell Banker Residential Real
Estate where she earned the International President’s Elite award, representing the
top 3% of agents worldwide. Deborah is active in the Sarasota charitable and arts
community, served nine years on the board of directors of Key Chorale, Sarasota’s
symphonic chorus, is a corporate member of the Sarasota County Arts Council, and
supports the Women’s Initiative of the United Way, Habitat for Humanity, and Second
Chance Last Opportunity.”


About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real
estate search applications. IDX, Inc. manages over $1 trillion worth of active
listings data from over 150 Multiple Listings Services (MLS). IDX Broker is IDX,
Inc.’s principle real estate software utility. The easy to manage and customizable
software helps real estate professionals display home listing data from their
multiple listing service (MLS) on their individual and/or office websites. For more
information on the services provided by IDX, Inc., please visit www.idxbroker.com.


Web Site: http://idxbroker.com

Contact Details: PO Box 71866
Eugene, OR 97401
8004219668
christina@idxbroker.com